Eleanor is a freelance writer specialising in shame-free content for FemTech and women's health brands. With a background in Social Anthropology and an MSc in Women's Health, she blends social and scientific perspectives to challenge outdated narratives and drive real change. When creating content on menstrual, sexual, and reproductive health, Eleanor's goals are simple: break down stigma and make health education more accessible.
You can’t fix something until you understand why it’s broken. For decades, the pharmaceutical industry has prioritised a one-size-fits-men approach to medicine. Women’s bodies, hormones, and experiences have been sidelined: seen as too “complex,” “unpredictable,” or “niche” to be worth the time and investment. That bias has very real, lasting consequences. But now, technology is stepping in to fill the gap left behind. Let’s get into it.
Antimicrobial resistance (AMR) is no longer a distant threat. It’s here and it’s one of the biggest public health crises of our time. The ability to treat infections with antibiotics was once a medical breakthrough but today, resistant bacteria, fungi, and viruses are making common infections harder to cure, putting millions of lives at risk each year.
Light therapy might seem futuristic, but its healing power has been known for centuries. From ancient sun worship, to scientific breakthroughs, this technology has transformed again and again. Yet, its full potential is only just being unlocked.
